Back to Basics now available in Paperback

Posted by Deborah Chaddock Brown on November 17, 2008 under Books, Customer Moments | Be the First to Comment

 

 

 This fall I finished and published a book entitled Back to Basics: 30 tips to market your small business and establish your expert status in the industry. I wanted to write a book that included a variety of additional resources, websites and worksheets to help the entrepreneur make a name for themselves. It made sense to create a PDF version with live links. The book includes 106 live links and has been available since September 27.

However, sometimes you like to hold the book in your hands. So this weekend I created a paperback version of the same book on Lulu. All of the live links are no longer live in a book format – duh – but I created a link log that is available from my blog.  For copies of the links and the work sheets, visit Websites People Read.

From a customer perspective LULU.com makes it easy to take your knowledge and make it available in a variety of formats.  In less than an hour, I created an account, uploaded the internal book pages, uploaded the graphics for my front and back covers and viola – I had a book available for sale!  LULU is a great venue for creating print on demand books for those interested in self publishing. Every customer experience should be that smooth!

To order a paper back copy for $19.95 visit LULU:  order paperback Back to Basics.

Interested in the PDF version with the live links for $12.95 visit my site: order PDF version of Back to Basics.