If you have been following my blog, you know that I have had a little bit of a melt down over the last month. A discouragement brought on by the realization that MOST businesses just don’t care about the customer. (by the way – if you disagreee – please tell me why in the comments) [...]
I recently participated in the question of the week at Dr. Shannon Reece’s site Strategies and Tactics for Women (however, they work for men too). The question – how do you go about making your customers a fan of your business? Thirty seven people responded with their take on the situation – I am tip [...]
The economy has taken its toll on all businesses, some more than others. But add to that fact, changing technology and the change in consumer buying habits and you have a more challenging operational situation. Borders Books announced yesterday that it is filing Chapter 11. On the same day I received a detailed email from the [...]
Great article from the UK entitled 25 Customer Service Statistics to be Aware of for 2011 and the last paragraph of the entire article says it all: Many businesses still don’t ‘get it’! And, crucially, Those that do will be the ones that succeed in 2011 (and beyond!) It can’t be spelled out any clearer [...]
My son has his first sales job; selling Cutco knives. It is quite an experience. He went through 16 hours of unpaid training and had to purchase the sales kit prior to making any money so he is invested in the process. At least financially. He’s too new in the sales game to have learned [...]
There are some things you can set one time and then move on, confident that they will continue to run just fine without you watching. The dishwasher and dryer come to mind. The cats; with a little food and water can set for a couple days without interference. But customer relationships? NOPE. The needs of [...]
Why do we make customer relationship building so complex? Is it because it sounds so mushy? It is difficult to measure? For those of us who are analytical it is just too difficult to comprehend? Balony. If we just think about how we’d like to be treated as a new customer, as a returning customer [...]
On Monday, February 14, 2005 I opened the doors of AllWrite Ink, a freelance writing business. Having worked in the corporate world more than 25 years I decided to give it a go as an entrepreneur. I had experience. Working side by side with Pearle Vision Franchise owners had taught me a lot. But oh, [...]
Are you a multi-tasker? I am the Queen of doing seven things at once and inevitably doing none of them well. That’s why one of the feature articles in the recent Manta Sales newsletter caught my eye. The article is entitled 6 Ways to Build Rapport but it starts with a story in which the author, [...]
Yesterday morning I attended the monthly ABC meeting: Akron Bloggers Connect and we had a wonderful turnout w ith some friendly, familiar faces and a few that were new to the group. Chris Brown of Branding and Marketing (Marketing Resources and Results) led us through a packed agenda. But first we went around the table and [...]
