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	<title>Make or Break Moments &#187; Perceptions</title>
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	<link>http://www.makeorbreakmoments.com</link>
	<description>Building Customer Relationships One Moment at a Time</description>
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		<title>Verizon&#8217;s Arbitrary Pricing Leads to Customer Confusion</title>
		<link>http://www.makeorbreakmoments.com/2011/08/09/verizons-arbitrary-pricing-leads-to-customer-confusion/</link>
		<comments>http://www.makeorbreakmoments.com/2011/08/09/verizons-arbitrary-pricing-leads-to-customer-confusion/#comments</comments>
		<pubDate>Tue, 09 Aug 2011 17:32:12 +0000</pubDate>
		<dc:creator>Deborah Chaddock Brown</dc:creator>
				<category><![CDATA[Customer Moments]]></category>
		<category><![CDATA[Perceptions]]></category>
		<category><![CDATA[Resolving Conflict]]></category>
		<category><![CDATA[pricing issues]]></category>
		<category><![CDATA[product pricing]]></category>
		<category><![CDATA[rebate forms]]></category>
		<category><![CDATA[setting prices]]></category>
		<category><![CDATA[Verizon]]></category>

		<guid isPermaLink="false">http://www.makeorbreakmoments.com/?p=1734</guid>
		<description><![CDATA[There are three schools of thought on product pricing: Set it and forget it Set it and haggle Leave it open for interpretation We are used to the price being the price and unless there is a coupon or special, the marked price is what you are expected to pay.  Conversely, if you have traveled [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Is Staples Making it Easy?</title>
		<link>http://www.makeorbreakmoments.com/2011/05/19/is-staples-making-it-easy/</link>
		<comments>http://www.makeorbreakmoments.com/2011/05/19/is-staples-making-it-easy/#comments</comments>
		<pubDate>Thu, 19 May 2011 14:12:49 +0000</pubDate>
		<dc:creator>Deborah Chaddock Brown</dc:creator>
				<category><![CDATA[Perceptions]]></category>
		<category><![CDATA[easy button]]></category>
		<category><![CDATA[make it easy]]></category>
		<category><![CDATA[rewards programs]]></category>
		<category><![CDATA[Staples]]></category>

		<guid isPermaLink="false">http://www.makeorbreakmoments.com/?p=1707</guid>
		<description><![CDATA[I have been buying my office supplies and equipment at Staples since I opened my business in 2005. I love flashing my rewards card and knowing that soon I will receive a check in the mail.  In this age when most of the mail is junk or bills, it is nice to know that occasionally you&#8217;ll [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>ADVO- Proving Customers Perspectives Are Ever Changing</title>
		<link>http://www.makeorbreakmoments.com/2010/10/18/advo-proving-customers-perspectives-are-ever-changing/</link>
		<comments>http://www.makeorbreakmoments.com/2010/10/18/advo-proving-customers-perspectives-are-ever-changing/#comments</comments>
		<pubDate>Mon, 18 Oct 2010 22:43:10 +0000</pubDate>
		<dc:creator>Deborah Chaddock Brown</dc:creator>
				<category><![CDATA[Connecting Moments]]></category>
		<category><![CDATA[Perceptions]]></category>
		<category><![CDATA[Advo]]></category>
		<category><![CDATA[junk mail]]></category>
		<category><![CDATA[perspectives]]></category>
		<category><![CDATA[SMEI]]></category>
		<category><![CDATA[Valassis]]></category>
		<category><![CDATA[value oriented]]></category>

		<guid isPermaLink="false">http://www.makeorbreakmoments.com/?p=1501</guid>
		<description><![CDATA[I went to my first SMEI dinner and program last week.  Great speaker, Kurt Southam, PhD  talked about how to influence change and I took lots of notes. We&#8217;ll talk about it more in a different blog post. But first &#8211; I want to tell you about a person I met at my dinner table. [...]]]></description>
		<wfw:commentRss>http://www.makeorbreakmoments.com/2010/10/18/advo-proving-customers-perspectives-are-ever-changing/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Being Positive is Contagious &#8211; Catch it!</title>
		<link>http://www.makeorbreakmoments.com/2010/09/03/being-positive-is-contagious-catch-it/</link>
		<comments>http://www.makeorbreakmoments.com/2010/09/03/being-positive-is-contagious-catch-it/#comments</comments>
		<pubDate>Fri, 03 Sep 2010 18:53:34 +0000</pubDate>
		<dc:creator>Deborah Chaddock Brown</dc:creator>
				<category><![CDATA[Attitude]]></category>
		<category><![CDATA[Perceptions]]></category>
		<category><![CDATA[man in the mirror]]></category>
		<category><![CDATA[pep talk]]></category>
		<category><![CDATA[positive attitude]]></category>

		<guid isPermaLink="false">http://www.makeorbreakmoments.com/?p=1450</guid>
		<description><![CDATA[You&#8217;ve heard of giving yourself a pep talk, right? Michael Jackson sang about the Man in the Mirror - it all starts with us! Here&#8217;s an example of just how to start your day in a positive way! There is a lesson to be learned here!  I don&#8217;t know about you&#8230;after watching that video pep [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Set Yourself Apart from the Competition</title>
		<link>http://www.makeorbreakmoments.com/2010/07/19/set-yourself-apart-from-the-competition/</link>
		<comments>http://www.makeorbreakmoments.com/2010/07/19/set-yourself-apart-from-the-competition/#comments</comments>
		<pubDate>Mon, 19 Jul 2010 14:39:10 +0000</pubDate>
		<dc:creator>Deborah Chaddock Brown</dc:creator>
				<category><![CDATA[Expectations]]></category>
		<category><![CDATA[First Impressions]]></category>
		<category><![CDATA[Perceptions]]></category>
		<category><![CDATA[making a difference]]></category>

		<guid isPermaLink="false">http://www.makeorbreakmoments.com/?p=1378</guid>
		<description><![CDATA[I decided that I needed to hire a virtual assistant. I am at a point where there are some things I just can&#8217;t do anymore and a friend of mine once told me &#8220;delegate everything but your genius.&#8221;  So &#8211; I was off to find a virtual assistant. The first project &#8211; transcribe a one [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>Getting Past Ego to Reach Customers</title>
		<link>http://www.makeorbreakmoments.com/2010/03/15/getting-past-ego-to-reach-customers/</link>
		<comments>http://www.makeorbreakmoments.com/2010/03/15/getting-past-ego-to-reach-customers/#comments</comments>
		<pubDate>Mon, 15 Mar 2010 15:09:53 +0000</pubDate>
		<dc:creator>Deborah Chaddock Brown</dc:creator>
				<category><![CDATA[Books]]></category>
		<category><![CDATA[Customer Moments]]></category>
		<category><![CDATA[Honest Moments]]></category>
		<category><![CDATA[Missed Moments]]></category>
		<category><![CDATA[Perceptions]]></category>
		<category><![CDATA[appreciate the gifts]]></category>
		<category><![CDATA[listening to customers]]></category>
		<category><![CDATA[Peaks and Valleys]]></category>
		<category><![CDATA[Spencer Johnson]]></category>

		<guid isPermaLink="false">http://www.makeorbreakmoments.com/?p=1094</guid>
		<description><![CDATA[I just finished reading Spencer Johnson, M.D.&#8217;s new book Peaks and Valleys.  Just like the One Minute Manager and Who Moved My Cheese, the book is set up in a story format to share the great insights of the author.  Basically the book is about how we view the peaks and valleys of our life; [...]]]></description>
		<wfw:commentRss>http://www.makeorbreakmoments.com/2010/03/15/getting-past-ego-to-reach-customers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Create a Visual for Your Customers</title>
		<link>http://www.makeorbreakmoments.com/2010/02/23/create-a-visual-for-your-customers/</link>
		<comments>http://www.makeorbreakmoments.com/2010/02/23/create-a-visual-for-your-customers/#comments</comments>
		<pubDate>Tue, 23 Feb 2010 22:18:01 +0000</pubDate>
		<dc:creator>Deborah Chaddock Brown</dc:creator>
				<category><![CDATA[First Impressions]]></category>
		<category><![CDATA[Perceptions]]></category>
		<category><![CDATA[making a difference]]></category>
		<category><![CDATA[Copyblogger]]></category>
		<category><![CDATA[Custom Auto Body]]></category>
		<category><![CDATA[customer testimonials]]></category>
		<category><![CDATA[make it easy]]></category>
		<category><![CDATA[recommendations]]></category>

		<guid isPermaLink="false">http://www.makeorbreakmoments.com/?p=1070</guid>
		<description><![CDATA[I was visiting Custom Auto  Body in North Canton last week for a meeting with Lance Runion, VP and General Manager.  We are working on a project together and it was the first time I&#8217;d visited his shop.  Expecting a typical auto repair store with worn carpet, car and truck magazines and ugly metal chairs [...]]]></description>
		<wfw:commentRss>http://www.makeorbreakmoments.com/2010/02/23/create-a-visual-for-your-customers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Men of a Certain Age &#8211; Pathetic?</title>
		<link>http://www.makeorbreakmoments.com/2009/12/14/men-of-a-certain-age-pathetic/</link>
		<comments>http://www.makeorbreakmoments.com/2009/12/14/men-of-a-certain-age-pathetic/#comments</comments>
		<pubDate>Mon, 14 Dec 2009 20:55:05 +0000</pubDate>
		<dc:creator>Deborah Chaddock Brown</dc:creator>
				<category><![CDATA[Perceptions]]></category>
		<category><![CDATA[differing opinions]]></category>
		<category><![CDATA[gender marketing]]></category>
		<category><![CDATA[gender messaging]]></category>
		<category><![CDATA[Men of a certain age]]></category>
		<category><![CDATA[Ray Romano]]></category>

		<guid isPermaLink="false">http://www.makeorbreakmoments.com/?p=914</guid>
		<description><![CDATA[Ray Romano of Everybody Loves Raymond fame, premiered a new show on TNT last week and the second episode airs tonight.  Men of a Certain Age. It follows the life of three 40/50 something guys and gives the viewer an insight into how they think. My best friend couldn&#8217;t wait for the show to air, [...]]]></description>
		<wfw:commentRss>http://www.makeorbreakmoments.com/2009/12/14/men-of-a-certain-age-pathetic/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>What First Impression Do We Make?</title>
		<link>http://www.makeorbreakmoments.com/2009/12/14/what-first-impression-do-we-make/</link>
		<comments>http://www.makeorbreakmoments.com/2009/12/14/what-first-impression-do-we-make/#comments</comments>
		<pubDate>Mon, 14 Dec 2009 15:25:03 +0000</pubDate>
		<dc:creator>Deborah Chaddock Brown</dc:creator>
				<category><![CDATA[Customer Moments]]></category>
		<category><![CDATA[First Impressions]]></category>
		<category><![CDATA[Perceptions]]></category>
		<category><![CDATA[customer's first impression]]></category>
		<category><![CDATA[first things we notice]]></category>
		<category><![CDATA[perception vs. reality]]></category>

		<guid isPermaLink="false">http://www.makeorbreakmoments.com/?p=911</guid>
		<description><![CDATA[In the recent edition of Cosmo there is an article that talks about the Six Things Guys Notice in the First Six Seconds. There are a few obvious answers: smile, hair and cleavage but also a couple surprises: makeup, skin and your purse. The article reports that guys make certain assumptions about you by what they notice [...]]]></description>
		<wfw:commentRss>http://www.makeorbreakmoments.com/2009/12/14/what-first-impression-do-we-make/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Vegas Customer Connection</title>
		<link>http://www.makeorbreakmoments.com/2009/11/29/vegas-customer-connection/</link>
		<comments>http://www.makeorbreakmoments.com/2009/11/29/vegas-customer-connection/#comments</comments>
		<pubDate>Mon, 30 Nov 2009 04:39:39 +0000</pubDate>
		<dc:creator>Deborah Chaddock Brown</dc:creator>
				<category><![CDATA[Connecting Moments]]></category>
		<category><![CDATA[Perceptions]]></category>
		<category><![CDATA[Cher]]></category>
		<category><![CDATA[customer connections]]></category>
		<category><![CDATA[Donny and Marie]]></category>
		<category><![CDATA[Las Vegas]]></category>

		<guid isPermaLink="false">http://www.makeorbreakmoments.com/?p=886</guid>
		<description><![CDATA[I just got back from six days in Vegas over the Thanksgiving holiday weekend.  Wish I could tell you details, but you know what they say, &#8220;whatever happens in Vegas&#8230;.&#8221; But I can share some thoughts on customer-focused performances based on the four shows I attended: The Fabulous Four (A Beatles Tribute Band at the [...]]]></description>
		<wfw:commentRss>http://www.makeorbreakmoments.com/2009/11/29/vegas-customer-connection/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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