Building Customer Relationships One Moment at a Time

Category archive: Missed Moments

Miscommunication The Death of Relationships

I often speak about the importance and value of building customer relationships but today I want to talk about relationships within an organization. Glenn Ross asks a lot of really valuable questions in his post The Most Important Component in a Relationship.  What is it? Communication. He starts the article by quoting Dale Carnegie: “90 [...]

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Customers Have to Pay at Claire’s

If you have a teen or tween girl – you’ve probably spent HOURS at Claire’s.  The jewelry is fun and flirty and affordable.  Although it is amazing how quickly the bill can exceed $40! Yesterday my daughter and I went shopping for a birthday present.  The sales associate greeted us with a smile, a basket [...]

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Hand Written Thank You Note – A Big Mistake

Have you ever sent a hand written note to a customer? A thank you letter? A birthday message? Emily Kelly had this to say about how she uses some old fashion methods to connect with her customers: Emily Kelly • I firmly believe in the power of “paying it forward”, giving others genuine compliments and [...]

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You LOST Me At “Hello”

  My phone just rang.  The caller introduced himself as Dave Somebody.  “Hi Dave, how can I help you?” I asked. Well, I represent a company that compiles memorabila for your loved ones.” -pause – HYSTERICAL LAUGHTER. I am racking my brain. Is this a prank? Is this my brother? I’m thinking back over his [...]

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Lebron James – Lesson in Make or Break Moments

Guess we won’t be seeing Lebron in this uniform again. Let me start by saying that I’m not a basketball fan. If I had to pick a sport and lawn bowling wasn’t an option then baseball would be my pick.  There is something so boring about watching a bunch of guys in shorts run to [...]

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Make or Break Moments TV – almost

Have you ever set out to do the right thing, the professional thing and your inner child just took over? That happened to me yesterday. I was shooting a series of one minute commercials for different aspects of my business. One of the commercials was actually the introduction for a series of customer relationship building [...]

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Real Time Reviews via Mobile Devices – Are You Prepared?

Just saw this link on a tweet The Biggest Shift Since the Industrial Revolution. If your customer is between the ages of 18-35 – you need to learn to master the art of social media – or at the very least – be listening real close and often to what is being said. Of all [...]

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Getting Past Ego to Reach Customers

I just finished reading Spencer Johnson, M.D.’s new book Peaks and Valleys.  Just like the One Minute Manager and Who Moved My Cheese, the book is set up in a story format to share the great insights of the author.  Basically the book is about how we view the peaks and valleys of our life; [...]

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Look for the Pattern You Can’t Ignore

Have you ever lost a customer and didn’t know why?  I was talking with Business Coach and Professional Speaker Leslie Ungar of Electric Impulse Communications about customers.  She shared a story with me that really helped put things in perspective. As the economy takes its good old time recovering, the trickle down effect of lower revenues [...]

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No Two Customers Are Alike

It is snowing here.  My backyard is buried in the white stuff. Yesterday as my daughter and I drove down the snow-covered road she had an interesting observation. “Sure it looks pretty but it is amazing how quickly it turns ugly.” It is so true. As I watch the flakes fall I remember that no [...]

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