Building Customer Relationships One Moment at a Time

Monthly archive: 01 2010

Silence is Deadly

There is nothing worse than silence.  Whoever said “no news is good news” or  ”silence is golden” must have been the parent of a new born because as an entrepreneur and the mother of a college student – there is nothing worse than NO NEWS. It’s Friday.  The end of the work week.  I should [...]

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Share the Wealth – It’s Never Too Late to Learn

Yesterday morning I attended the monthly ABC meeting:  Akron Bloggers Connect and we had a wonderful turnout w ith some friendly, familiar faces and a few that were new to the group. Chris Brown of Branding and Marketing (Marketing Resources and Results) led us through a packed agenda.  But first we went around the table and [...]

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Kindle: The Backward Approach to Customers

So I’m going through my stack of articles that I rip out of magazines and save for the “some day” that I’m going to do something with them and came across this article about the top 50 Innovative businesses of 2009 that appeared in the March 2009 issue of Fast Company. Amazon comes in at [...]

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You’ve Heard of the 80 – 20 Rule???

I love conversations with Leslie Ungar.  You know her.  I talk about her often.  That’s because she always has some interesting little tidbit to share that speaks volumes.  Today it was the retelling of something Bruce Nordstrom (Grandson of Nordstrom’s founder) had to say when visiting Northeast Ohio a while back. Someone asked him if [...]

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Do You Fill Your Employee’s Bucket?

I normally focus on the customer at Make or Break Moments, but today I’d like to shine the spotlight on our NUMBER ONE ASSET – our employees. How we treat our employees and how we make them feel directly impacts how they treat our customers. I remember a store visit I once conducted with Pearle [...]

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Share Your Story on YouTube

It’s hard to build a relationship on the Internet. You can’t make eye contact.  You can’t ask questions and if you could – you certainly wouldn’t be able to hear the answers. Yet the Internet is where our prospects and customers seek information and make decisions about potential vendors or companies with which they’ll do [...]

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Look for the Pattern You Can’t Ignore

Have you ever lost a customer and didn’t know why?  I was talking with Business Coach and Professional Speaker Leslie Ungar of Electric Impulse Communications about customers.  She shared a story with me that really helped put things in perspective. As the economy takes its good old time recovering, the trickle down effect of lower revenues [...]

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Time for a Midmorning Gift to You

Did you hear about the new prices at Starbucks? I have to confess.  I don’t like Starbucks coffee – too acidic, but I do love their frappuccinos.  But the budget just can’t handle the cost and my waistline can’t afford the calories. So here is my midmorning gift to you.  Actually, this is from a Weight [...]

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Marcelita’s – The Reunion Band and Readers

Just got back from a wonderful night at Marcelita’s Mexican restaurant in Hudson.  I have to be honest, I don’t go for the food.  I only go when The Reunion Band is playing.  One of the band members, Jim Gray, is a family friend and the band plays all the classic rock songs you love [...]

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The Land of Ungratefulness

I was at a meeting recently and Candace Benson, owner of Camp Tech, said that she talks to her students about the “Land of Ungratefulness.”  Are you the Mayor of Ungratefulness?  she asks them. I loved the visual of a town, a country, an entire land of people who are ungrateful.  It reminds me of  [...]

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