Building Customer Relationships One Moment at a Time

Monthly archive: 12 2008

The Rise of the Conscious Consumer

Patricia Aburdene, who wrote the book Megatrends 2010 back in 2005, predicted that consumers would begin to spend money with companies that were kindred spirits.  Companies that shared similar belief systems and gave back to the community.    “Going green” wasn’t really tripping off the tongue in 2005 but Patricia foretold that we would begin to [...]

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That’s Not Our Policy or How to Reject Customers For Life

I must admit; I got angry today. I was getting caught up on my magazine reading and came across an article that appeared in the August 2008 Good Housekeeping magazine entitled “Sorry, That’s Our Policy.” Another title might have been “Nah, nah, nah, nah, nah , nah.”  or “How to say I don’t give a [...]

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Is Training in Your 2009 Budget?

I recently asked the following question of my LinkedIn connections: “Will your budget for training be cut in 2009 because of the downturn in the economy?” Here’s what I learned: Leslie G. Ungar wrote: As a coach-speaker-consultant my perspective is from the other side of this question. So far, knock on wood, I have not [...]

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Helping Your Customer Downsize

Did you hear about the mother trying to make ends meet by watering down her infant’s formula? Have you seen the commericals about patients cutting pills in half? Did you hear that the actors on All My Children are taking a pay cut just to keep their jobs? Every where you turn you’ll find a [...]

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Saying Thank You

It’s funny how we associate saying Thank You with a once a year holiday.  As we sat around the table last week, my friend and I took turns saying thank you for our many blessings.  We each own a business and during the listing of our thank yous we each mentioned how thankful we were [...]

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