Monthly archive: 12 2008
Out of the eleven speech topics I offer chambers and rotaries, the most popular by far is the one entitled Earning Customer Loyalty. Why is that? Don Neal, Director of Business Development for Hallmark Business Expressions has this to say: “Companies spend 6 to 10 times more to acquire new customers than they do [...]
It is Christmas Eve. A time of tradition, family, music, great food and gift giving. As a crafter, I begin in the summer thinking of gifts I might make to give. A small cross-stitched ornament, a crocheted blanket in college colors, a stuffed bear decked out in queenly attire or the Sleepy Santa pictured above. [...]
My cross-stitching group had their annual Christmas party at the local Bob Evans last Friday night. We love it there. It is close, affordable, always has a nice big table for the seven of us and the menu is filled with wonderful comfort food. Six of us gathered, giggling, hugging and causing quite a raucous. [...]
Peter Kim recently asked several social media/marketing leaders to share their thoughts about the trends for this phenomena in the upcoming year. The 23 page document entitled Social Media Predictions for 2009 holds lots of interesting insights and Peter sums up the thoughts this way: After reading through the thoughts here, some key themes emerge [...]
Are you shopping this holiday season? Are you noticing a smaller number of employees roaming the aisles and available if you have questions? You almost have to hunt one down, don’t you? Shopping has become self-serve. I was talking about it with my Dad the other day and we realized that we handle shopping challenges [...]
My friend’s brother has been a patient at a SummaCare Hospital for quite some time. His treatments require extensive stays in a protected environment and so my friend has had an opportunity to observe the patient care procedures. In the two months that he has been in and out of the hospital my friend observed [...]
I had the extreme pleasure to speak at Third Federal’s recent Sales and Marketing meeting. The topic? Earning Customer Loyalty. I knew going in that I was preaching the choir. I had a conversation with Cindi Seese – employee extraordinare, as part of my pre-prep and she informed me that Third-Fed has a corporate philosphy [...]