Building Customer Relationships One Moment at a Time

Monthly archive: 12 2008

Because I said so!

Do we sometimes treat our employees like children?  Sales are down, profits are dwindling and so is our patience.  At times like this we can allow our stress to show in the way in which we treat our team.  I would suggest that now is exactly the time to embrace our team even closer.  In [...]

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Earning Customer Loyalty: Stand Out From Your Competition

Out of the eleven speech topics I offer chambers and rotaries, the most popular by far is the one entitled Earning Customer Loyalty. Why is that?   Don Neal, Director of Business Development for Hallmark Business Expressions has this to say: “Companies spend 6 to 10 times more to acquire new customers than they do [...]

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Just Say Thank You

I was hopping around the net just now and found a quote on the Conversation Agent blog that says: “Receiving isn’t easy. If it were, more of us would do it with grace and gratitude. Is there a way to change that? Can we learn to receive so we can be nourished and empowered? These [...]

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Our Customers: A Great Gift Indeed

It is Christmas Eve.  A time of tradition, family, music, great food and gift giving.  As a crafter, I begin in the summer thinking of gifts I might make to give.  A small cross-stitched ornament, a crocheted blanket in college colors, a stuffed bear decked out in queenly attire or the Sleepy Santa pictured above.  [...]

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Walk a Mile in My Shoes

When I first opened AllWrite Ink as a freelance writer I wanted my focus to be “writing with the reader in mind.” If asked, most will say “oh, I do that” and yet few really take the time to put on someone else’s shoes and feel what it’s like to walk a mile in their [...]

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A Lost Customer for Life over a Piece of Toast

My cross-stitching group had their annual Christmas party at the local Bob Evans last Friday night.  We love it there.  It is close, affordable, always has a nice big table for the seven of us and the menu is filled with wonderful comfort food. Six of us gathered, giggling, hugging and causing quite a raucous.  [...]

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Peter Kim Harnesses 2009 Social Media Predictions

Peter Kim recently asked several social media/marketing leaders to share their thoughts about the trends for this phenomena in the upcoming year.  The 23 page document entitled Social Media Predictions for 2009 holds lots of interesting insights and Peter sums up the thoughts this way: After reading through the thoughts here, some key themes emerge [...]

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Customer Service at the Register: Too Little Too Late?

Are you shopping this holiday season?   Are you noticing a smaller number of employees roaming the aisles and available if you have questions?  You almost have to hunt one down, don’t you?  Shopping has become self-serve. I was talking about it with my  Dad the other day and we realized that we handle shopping challenges [...]

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SummaCare Wins with a Consistent Heart

  My friend’s brother has been a patient at a SummaCare Hospital for quite some time.  His treatments require extensive stays in a protected environment and so my friend has had an opportunity to observe the patient care procedures. In the two months that he has been in and out of the hospital my friend observed [...]

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How Do You Measure Successful Customer Service?

I had the extreme pleasure to speak at Third Federal’s recent Sales and Marketing meeting.  The topic?  Earning Customer Loyalty.  I knew going in that I was preaching the choir.  I had a conversation with Cindi Seese – employee extraordinare, as part of my pre-prep and she informed me that Third-Fed has a corporate philosphy [...]

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